Toyota prices plug-in Prius hybrid to take on Ampera

BusinessGreen staff
clock

Prius will be about £3,000 cheaper than its range-extended rival when both go on sale in early 2012

Toyota has announced its plug-in Prius hybrid will cost less than £31,000 before incentives, meaning UK customers will be able to pick one up for less than £26,000 from early next year. The pricing...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Automotive

ZEV Mandate: Anger at government plans to water down EV rules

ZEV Mandate: Anger at government plans to water down EV rules

Reports suggest Number 10 is planning to cut electric vehicle sales quotas for 2030 from 80 per cent to 50 per cent of the new car market

James Murray
clock 15 June 2026 • 7 min read
'Well within reach': EV charging sector could boost UK economy £15.5bn by 2035

'Well within reach': EV charging sector could boost UK economy £15.5bn by 2035

Analysis from ChargeUK and LCP Delta reveals multi billion-pound opportunity for EV charging sector in the UK, provided ZEV Mandate remains on track

James Murray
clock 10 June 2026 • 6 min read
Mazda revs up plans for on-car carbon capture system

Mazda revs up plans for on-car carbon capture system

Auto giant said positive results from trialling technology in race cars suggests it could be used in consumer vehicles to reduce CO2 emissions

clock 10 June 2026 • 2 min read