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Ricoh uses wind and solar power to put its name in lights

  • Jessica Shankleman
  • Jessica Shankleman
  • @JessicaBG
  • 28 June 2011
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Europe's first eco billboard will be seen by drivers entering London from Heathrow Airport

Anyone driving into London on the M4 from today will gain a fresh insight into the power of advertising when they pass a giant billboard illuminated solely by energy generated by wind turbines and solar...

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