High-end department store says five-week campaign changed customer buying habits and raised nearly £90,000 for conservation
Swanky department store Selfridges certainly pulled out all the stops to help save endangered fish with its Project Ocean campaign, which ended this week - not least by securing Prince Charles and Queen...
To continue reading this article...
Join BusinessGreen
In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:
- Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
- Receive important and breaking news stories via our daily news alert
- Our weekly newsletter with the best of the week’s green business news and analysis