Raising a glass to green Millennials: Diageo preps sustainable branding push

Madeleine Cuff
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Diageo has appointed its first ever chief sustainability officer in a bid to get its green achievements to the fore | Credit: Diageo
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Diageo has appointed its first ever chief sustainability officer in a bid to get its green achievements to the fore | Credit: Diageo

Newly appointed chief sustainability officer David Cutter promises 2019 will see the drinks giant promote low-carbon activity with suppliers and customers

Diageo has long been a major player in corporate sustainability circles, but its efforts in cutting carbon emissions and water use across its sprawling drinks business may be unfamiliar to its average...

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