WRAP boss Marcus Gover: Lifting the lid on the waste revolution

Madeleine Cuff
clock • 6 min read

From fly-tipped fridges to landfilled leftovers, WRAP CEO Marcus Gover is in charge of convincing UK businesses and consumers of the value of waste. BusinessGreen collects some tips of the trade

Not many people want to talk about the contents of their bins. Fewer still will volunteer for a hands-on investigation of what goes in them and how it got there. The fact is waste is a dirty, smelly...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Recycling

The AA, Royal Mail, and Trents join forces to cut emissions from EV repairs

The AA, Royal Mail, and Trents join forces to cut emissions from EV repairs

The AA is collaborating with Royal Mail and Trents as part of a programme that uses recycled vehicle parts to help maintain one of the UK's largest electric vehicle fleets

clock 18 September 2026 • 2 min read
Team England launches kit redistribution initiative

Team England launches kit redistribution initiative

New circularity initiative will see kit used by athletes at Commonwealth Games sold to raise money for charity and help the sporting body reach environmental targets

clock 17 September 2026 • 2 min read
'Cleaning up the recycling sector': Stockport facility replaces diesel with green hydrogen

'Cleaning up the recycling sector': Stockport facility replaces diesel with green hydrogen

GeoPura partners with Elsa Recycling to replace two 400kVA diesel generators at the Stockport recycling facility with green Hydrogen Power Units

clock 16 September 2026 • 2 min read