Co-founder of alternative proteins restauranteur Leo Taylor discusses taking 'bad meat' off the table, capitalising on brand 'talkability' at a debut pop-up, and the importance of finding 'hardcore fans'
Yum Bug's initial three-year journey from unusual lockdown hobby to central London restaurant pop-up was far more "slow burn" than a "bang", according to the edible insect start-up's co-founder Leo Taylor....
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