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Marketing

Procurement

imail combines email and snail mail marketing to slash emissions

New service for direct mail marketing campaigns promises to cut carbon emissions by more than 80 per cent

clock 26 March 2009 •

Incentives

BusinessGreen.com Reader Offer

BusinessGreen.com and UK Aware join forces to offer free tickets to the UK's only green consumer show

clock 25 March 2009 • 1 min read

Investment

UK firms to shape global low carbon marketing campaign

Businesses urged to contribute ideas to international campaign designed to promote UK as location for low carbon investment

clock 25 March 2009 • 1 min read

Legislation

MPs call for every product to carry carbon labels

Environmental Audit Committee Report urges government to legislate if necessary to deliver universal environmental labelling scheme

clock 23 March 2009 • 2 min read

Management

Survey finds green consumers are shrugging off downturn

Almost two thirds of consumers claim environmental factors influence purchasing decisions as much as they did a year ago

clock 13 March 2009 • 1 min read

Management

Diet Coke: lower calories, lower carbon

But you'll have to go to the company's website to find carbon footprint data

clock 09 March 2009 • 2 min read

IT

Al Gore announces support for .eco domain

New web domain would make it easier for firms to promote environmental products and initiatives online

clock 06 March 2009 • 1 min read

Marketing

Sage secures $20m marketing funding

SageGlass technology will be promoted internationally

clock 04 March 2009 • 1 min read

Skills

How to get green goods flying off the shelves

Surveys show a sizeable chunk of shoppers will buy green no matter the economic climate, but there are a few tools retailers can use to encourage customers to shop for the greenest products

clock 03 March 2009 • 7 min read

Skills

Green consumers' irrational exuberance

Joel Makower asks why, given the gloomy economic outlook, surveys of green consumers are delivering such positive results

clock 26 February 2009 • 5 min read
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