Marketing
Skills
Survey finds that almost half of people believe communication promoting sustainable lifestyles is "contradictory"
08 September 2010
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2 min read
Marketing
Auto giant plans to use fear of being stranded with a flat battery to highlight benefits of Chevy Volt plug-in hybrid
06 September 2010
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2 min read
Marketing
UL bolsters green certification clout with purchase of Terrachoice and its high profile EcoLogo program
01 September 2010
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3 min read
Technology
Research from Consumer Electronics Association finds 40 per cent of US adults want to test-drive an electric vehicle
24 August 2010
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2 min read
Management
Green businesses warned that they need to overcome considerable customer scepticism
12 August 2010
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2 min read
Supply chain
Milk bag range to be extended after successful trial of plastic-saving packaging
11 August 2010
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2 min read
Marketing
Marketing should be as sustainable as products, say clothing company founders
30 July 2010
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1 min read
Technology
WRAP study shows consumers are largely unaware of new products' eco features
11 July 2010
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1 min read
Marketing
The Gunners confirm they will line up in Nike's shirts made from recycled bottles next season
02 July 2010
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1 min read
