Can gamification help grey fleets go green?

Madeleine Cuff
clock • 5 min read

Lightfoot plans to roll out gamified software for its smart driving device to non-business drivers next year

Hands up who still drives like they did when they passed their test? Thought not. Over the years, the bad habits of real world driving will inevitably slip in: over-zealous acceleration to get past that...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Automotive

Electric Car Grant: Government confirms Nissan, Renault, and Vauxhall EVs eligible for £1,500 discount

Electric Car Grant: Government confirms Nissan, Renault, and Vauxhall EVs eligible for £1,500 discount

Department for Transport announces latest zero emission models to qualify for grant scheme

Stuart Stone
clock 09 August 2025 • 5 min read
Demand for second-hand electric vehicles jumps 40 per cent

Demand for second-hand electric vehicles jumps 40 per cent

Latest figures from SMMT reveal one in 10 used cars sold during the last quarter were electrified models

James Murray
clock 08 August 2025 • 3 min read
New EV funding in the UK? It's a strong signal, but the government must be sharper

New EV funding in the UK? It's a strong signal, but the government must be sharper

Policymakers need to ensure private buyers are properly supported while businesses are given investment clarity, argues Climate Group's Dominic Phinn

Dominic Phinn, Climate Group
clock 08 August 2025 • 4 min read