NBC's 'Green Week': Not Media Business as Usual

clock • 7 min read

The US media giant is going green, and Joel Makower is convinced it's much more than a publicity stunt

This is "Green Week" at NBC Universal, a seven-day revelry of environment-themed content spread across the company's various TV channels and other properties. The 150 hours of programming - integrated...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Management

From intention to action: Taking sustainability from the boardroom to the guest room

From intention to action: Taking sustainability from the boardroom to the guest room

The task of sustainability leaders is to set the direction, provide the resources, and inspire action from staff, clients and customers, writes Inge Huijbrechts from Radisson Hotel Group

Inge Huijbrechts, Radisson Hotel Group
clock 09 September 2026 • 4 min read
Will shake up of corporate disclosure rules end reporting fatigue or weaken transparency?

Will shake up of corporate disclosure rules end reporting fatigue or weaken transparency?

BusinessGreen takes a deep dive into the government's controversial consultation on modernising the UK's corporate reporting regime

Stuart Stone
clock 08 September 2026 • 17 min read
'Ignoring nature is no longer an option': New guidance aims to help place nature on board agendas

'Ignoring nature is no longer an option': New guidance aims to help place nature on board agendas

New guide from ISEP and Aldersgate Group urges business leaders to consider the decline of the natural environment as a material financial risk

BusinessGreen staff
clock 08 September 2026 • 3 min read