Estee Chaikin: Hanergy, IKEA, and the transformative power of solar panels

James S Murray
clock •

BusinessGreen's Young Sustainability Executive of the Year reveals how an interest in consumer behaviour helped shape one of the world's most exciting solar initiatives

The world-weary sigh that comes with the arrival of the energy bill is so commonplace in most households that few would recognise how bizaree it is that an industry can successfully sell a product that...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

James S Murray
Author spotlight

James S Murray

View profile
More from James S Murray

First parts of the UK moved into drought status

Government announces £7.3m funding boost for zero emission aviation firms

More on Marketing

The FIFA World Cup was shaped by extreme weather - will Euro 2028 change football's climate legacy?
Marketing

The FIFA World Cup was shaped by extreme weather - will Euro 2028 change football's climate legacy?

The Euro 2028 tournament in the UK and Ireland provides an opportunity to lead the way in climate resilient sport, writes Football For Future founder Elliot Arthur-Worsop

Elliot Arthur-Worsop, Football For Future
clock 24 July 2026 • 4 min read
'Do It Right': Signature Brew, Wildfarmed, and Groove Armada launch regeneratively farmed beer
Marketing

'Do It Right': Signature Brew, Wildfarmed, and Groove Armada launch regeneratively farmed beer

New 'Do It Right' lager is to be stocked exclusively in Waitrose stores nationwide

Amber Rolt
clock 24 July 2026 • 2 min read
Poll: Majority of UK public want to see equal action to cut emissions and adapt to climate impacts
Marketing

Poll: Majority of UK public want to see equal action to cut emissions and adapt to climate impacts

Research shows public wants the government and private sector to do more to combat both the causes and impacts of climate change, but uncovers confusion over terms such as 'adaptation' and 'mitigation'

Amber Rolt
clock 14 July 2026 • 4 min read