I'm speaking at the Oxford Union tonight in a debate entitled, provocatively, corporate social responsibility will not survive the economic downturn.
I'm speaking for the motion that many companies will water down their current commitments as they seek to reduce costs at a time of falling revenues. It's something I fear is inevitable.
There is of course danger surrounding the negative PR that may result, though in many cases this can be easily dealt with.
With soaring energy prices, green commitments can be maintained for cost reasons rather than CSR reasons. But other parts of the CSR piece are much less likely to survive.
It's been easy to forget in recent months that there is much more to CSR than environmental sustainability. To be a member of the FTSE4GOOD Index, for instance, eligible companies must do more than simply work towards a green goal.
They should develop positive relationships with stakeholders, uphold and support universal human rights, ensure good supply chain labour standards and counter bribery.
Yet there are already signs those other criteria are suffering.
More than one in three of the international business leaders surveyed last month by Ernst & Young reported a worsening of corrupt business practices.
At home, Boots is one of 14 (largely retail) companies to have come under fire for imposing a 'settlement fee' on smaller suppliers. And earlier this month Channel 4 pulled from its schedules a documentary about the ongoing sourcing of low-cost high street fashion.
Tonight's ICAEW-sponsored debate should be interesting – other speakers include Mallen Baker, development director of Business in the Community, Dr Robert Barrington, director of governance and socially responsible investment with F&C Investments, Dr Kevin Money of Henley Management College, Owen Espley of Friends of the Earth and Miriam Kennet, co-founder of the Green Economics Institute.
But it will not be victory on the night that matters.
If companies are serious about CSR it's essential it's not treated like a menu, with different options to be picked and refused at different times, depending on your mood.
Damian Wild is Editor-in-Chief of BusinessGreen.com's sister title Accountancy Age
This article first appeared at the Accountancy Age's Accountancy Matters Blog
When Gordon Brown met Ben Bernanke, the head of the US Federal Reserve, at the British ambassador's residence in Washington last Friday, Ian Powell's appointment as the new UK chairman of PricewaterhouseCoopers probably didn't crop up 24 Apr 2008
Report claiming solar panels take over 100 years to recoup their value is just plain wrong, say manufacturers 05 Sep 2008
Republican attempts to highlight differences over energy policy as both candidates pledge to deliver US energy independence 05 Sep 2008
Once your company has gathered up all the low-hanging fruit, what comes next? Sarah Fister Gale finds that the answer lies in everything from multi-million dollar energy efficiency programmes to printers powered by exercise bikes 03 Sep 2008
Slow journey times mean airships are highly unlikely to replace passenger jets, but, as Danny Bradbury discovers, a flotilla of new companies are convinced that low-fuel costs mean the old-fashioned aircraft could have huge appeal to freight operators 02 Sep 2008
Recent claims from the oil giant's chief executive suggesting tar sand extraction is required to slow the shift to coal may have caught the eye, but as BusinessGreen.com discovers they do not make much sense 28 Aug 2008




