IKEA: why businesses should 'go all in' on sustainability

Michael Holder
clock • 6 min read

IKEA's chief sustainability officer, Steve Howard, argues the case for setting 100 per cent targets to drive climate action

Ask any sportsperson what their ultimate aim is - from Usain Bolt and Serena Williams to Eric the Eel - and they'll tell you it is to win, finish top, or be the very best at what they do. Their achievements...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Management

Lights, camera, action: UK TV and film industry sets target to transition to clean power on set by 2030

Lights, camera, action: UK TV and film industry sets target to transition to clean power on set by 2030

Broadcasters and streamers sign a Statement of Intent in support of the transition to zero emission generators

clock 12 December 2025 • 3 min read
'Start at the end': How Morrama is helping product designers prioritise people and planet

'Start at the end': How Morrama is helping product designers prioritise people and planet

Award-winning industrial designer Jo Barnard tells BusinessGreen why product design is 'all about people' and how the planet can no longer be an afterthought

Stuart Stone
clock 10 December 2025 • 11 min read
Heineken brews up 'simplified' sustainability strategy

Heineken brews up 'simplified' sustainability strategy

Dutch brewer reiterates its commitment to achieving net zero emissions by 2040, as it updates its 'Brew a Better World' strategy

clock 10 December 2025 • 3 min read