Good Energy to reignite battle with Ecotricity over 'greenest energy' title

clock • 2 min read

Good Energy says it plans to challenge ASA ruling declaring that its arch rival supplies "Britain's greenest energy"

Chippenham-based renewable energy supplier Good Energy is set to challenge rival Ecotricity's claim that it supplies "Britain's greenest energy", after an Advertising Standards Authority (ASA) ruling effectively...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

Author spotlight

Jocelyn Timperley

View profile
More from Jocelyn Timperley

How greenhouses run on solar power and seawater could turn agriculture on its head

Meet the smart bin technology helping kitchens slash food waste

More on Energy

Study: Over 70 per cent of businesses to push forward with electrification
Energy

Study: Over 70 per cent of businesses to push forward with electrification

But drive to electrify is fuelling concerns over security of supply and volatile energy costs, according to a major new study from EY

Stuart Stone
Stuart Stone
clock 01 May 2025 • 4 min read
Study: Overlooked industrial gas giants not acting swiftly enough to cut emissions
Energy

Study: Overlooked industrial gas giants not acting swiftly enough to cut emissions

Firms consuming more electricity than the likes of Google, Amazon, and Microsoft must rapidly decarbonise to help preserve a 'safe climate', report warns

Stuart Stone
Stuart Stone
clock 30 April 2025 • 4 min read
CCC boss urges government to 'make electricity as cheap as possible'
Energy

CCC boss urges government to 'make electricity as cheap as possible'

Emma Pinchbeck tells Innovation Zero that UK has a critical role to play in the new ‘age of electricity’

James Murray
James Murray
clock 29 April 2025 • 6 min read