'It's in our best interests': How Ab InBev hopes its sustainability targets will resonate with millennials

Madeleine Cuff
clock • 8 min read

Changing customer demographics mean it is essential brewing giant is seen to lead on green issues, argues chief sustainability officer Tony Milikin

Brewing giant Ab InBev (ABI) uncorked its latest set of sustainability targets this week, confirming plans to slash the environmental impact of Stella Artois, Corona, Budweiser and other leading drinks...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Carbon Accounting

London Metal Exchange explores sustainability price premium for low-carbon metals

London Metal Exchange explores sustainability price premium for low-carbon metals

Market announces it is working on plans to introduce price premiums for sustainable metals that can support the development of low carbon innovations

clock 25 April 2025 • 3 min read
CDP: Record number of firms disclosed climate data in 2024

CDP: Record number of firms disclosed climate data in 2024

But annual A List report warns 'only a select few' businesses have best-in-class net zero transition plans in place

clock 22 April 2025 • 4 min read
New SBTi CEO urges companies to step up action on net zero

New SBTi CEO urges companies to step up action on net zero

Former EY partner David Kennedy calls for more 'partnership' with corporations as the non-profit finalises major revision to its Corporate Net Zero Standard

Heather Clancy, Trellis
clock 11 April 2025 • 2 min read