Can Green IT break the Jevons Paradox?

clock • 5 min read

The IT industry has made great strides in improving energy efficiency but, as Andy Lawrence of The 451 Group asks, can it cut power use when demand for computing power keeps rising?

The Eco-efficient IT movement has come a long way in the past year: a wide variety of energy efficient products have been introduced; a number of influential industry organisations have been formed and...

To continue reading this article...

Join BusinessGreen

  • Enjoy exclusive news, insights and analysis from Europe’s leading source of information on the green economy and business.
  • Make smart, responsible business decisions with an eye on the latest regulatory and tech development
  • Tap into our extensive archive of exclusive articles, news, analysis and guide
  • Access to our new BusinessGreen intelligence service, providing you with
  • > Exclusive in-depth case studies
  • > Policy briefings, white papers and reports on market trends that are shaping the direction of the net zero transition
  • Our overnight briefing, expertly curated help you run a competitive and sustainable business
  • Online and interactive meetings with BusinessGreen’s editors to discuss the crucial stories and trends from the past month

Choose from 3 paid membership levels or start a 7-day no strings trial.

Join nowTry 7 day trial

 

Already a BusinessGreen member?

Login

More on Technology

Climeworks launches new carbon removal portfolio service

Climeworks launches new carbon removal portfolio service

Climeworks Solutions to allow clients to invest in a mix of direct air capture, engineered, and nature-based carbon removal projects

James Murray
clock 17 April 2024 • 3 min read
'Wonder Wash': Unilever unveils detergent that promises to slash emissions by a fifth

'Wonder Wash': Unilever unveils detergent that promises to slash emissions by a fifth

Innovative new formula designed for use in washing cycles as short as 15 minutes, resulting in big reductions in water and energy use

James Murray
clock 17 April 2024 • 2 min read
Smart appliances: Government proposes standards to help unlock £50bn in energy-savings

Smart appliances: Government proposes standards to help unlock £50bn in energy-savings

DESNZ launches consultation on new rules designed to boost reliability of smart appliances and ensure interoperability of smart heat pumps, EV chargers, and other technologies

James Murray
clock 16 April 2024 • 3 min read